About Us
Single Organizing Idea Ltd was founded in 2020 by David Bonbright, Nick Davies, Neil Gaught and Ian Mitchell. 
Its core purpose is to accelerate progress of businesses towards more sustainable futures by developing, promoting, and aiding the use of SOI®.
  • The company is headquartered in London, but everyone works remotely.
  • Employee-owned. Everyone who works with Single Organizing Idea Ltd owns a share of it.
  • We have a fast-growing network of SOI® trained practitioner partners around the world.
Join us
Our SOI® Strategic Framework
Our Single Organizing Idea (SOI®)
Accelerating progress
Our Positioning Statement
In a world that needs less hesitancy and more action, we are united in our determination to help rapidly advance meaningful change that allows us all to thrive in a future we create, not have to endure.
Our Core Values
Generous
We are inspired by what can be accomplished when shared knowledge, ideas, and understanding are combined to open new possibilities.

Straightforward
We are single-mindedly focused on results. By keeping things simple and at the highest standard we ensure discipline in our approach and effective use of our resources.
Collaborative
Our strength comes from what we accomplish together. Through actively seeking out and building new and better relationships, we break down barriers, co-create value, and venture beyond the status quo.
Courageous
We are committed to taking the initiative and acting on what we believe matters. Our endurance and agility mean we are not afraid to accept and embrace new challenges when our chosen path demands we push forwards.
We are committed to accelerating progress
1
One, single aim
25
Trained practitioners
Nick Davies
Nick Davies has been with Single Organizing Idea Ltd since its inception. With over 30 years agency experience under his belt he is a seasoned marketeer and tech entrepreneur. Since 2006 he has worked at the interface that exists between business and society. His determination to find solutions through tech led to his conceiving and founding of B Corporation neighbourly.com in 2014. The winner of numerous awards for helping companies like Marks & Spencers, Danone and Coca-Cola better connect better with society, Nick’s invaluable experience is helping ensure SOI Ltd carries on his personal ambition to help businesses evolve and and accelerate their progress towards a fairer, more sustainable future.
Ian Mitchell
Ian Mitchell is an accomplished CEO and highly successful entrepreneur. After completing his MSc in International Development, Administration and Planning, Ian worked for the International Development Agency in Kenya and The Body Shop International Fair Trade Department before turning his hand to the telecommunications industry and the co-founding of Direct Response - a business founded in an East London garage that grew into a group employing over 1,500 people across the UK, winning awards for growth, service excellence and the coveted Investors In People Gold Award. He is dedicated to helping SME’s accelerate their progress and contributes his considerable experience to achieving just that through the leadership of several enterprises including Single Organizing Idea Ltd.
Neil Gaught
Neil Gaught is the author of the CORE books. He is best known as the conceiver of Single Organizing Idea (SOI®), a proven approach to organizational management that ensures purpose is made real for the benefit of all stakeholders. A straight-talking former soldier, qualified designer and business founder, Neil is dedicated to applying everything he has learned over the past 30 years working in over 40 countries to help business become a force for good in a world that urgently needs radical change if it’s to meet the challenge of providing a sustainable future for all.
David Bonbright
David Bonbright is a globally recognised and sought after pioneer dedicated to helping business maximise their social impact through understanding and collaboration. A Californian by birth and lawyer by training, David’s career was shaped in South Africa during the struggles of the 1980’s and an unexpected meeting in 2004 with Nelson Mandela who underlined to him that “in social change, as in our own personal and social lives, it is relationships that determine outcomes”. It was an inspirational lesson that led to David’s creation of the widely praised performance measurement method Constituent Voice™ and in more recent times the SOI® Learning Loop System.
If you're interested in learning more about SOI® please get in touch.
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Single Organizing Idea Ltd
12 Hammersmith Grove 
London, W6 7AP
United Kingdom
Come and join us. We are always looking for great people to help us achieve our aim.
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©2020 Single Organizing Idea Ltd
Company No.12718934
VAT No. 357 8123 79
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